China's hardware industry in the change and the same between the return of the king

With the global financial crisis, China's coastal areas of hardware export enterprises are facing an unprecedented survival crisis, a large number of inventory can not be shipped, a large number of payment can not be returned, many enterprises closed down. At a time when the global economy is in recession, the production of Chinese hardware stainless steel products is red against the market. The Chinese hardware industry in a jubilant crisis environment once again shows the king's style to the world.

As a major producer of tools in China, the hardware and stainless steel products industry has conducted a calm analysis of the changes in the international and domestic economic environment. It is believed that the more severe the economic situation is, the more confidence in development must be enhanced. Between the changes and the same in the development of hardware enterprises, Grasp the pulse of the future development of hardware enterprises.

The constant of China's hardware industry is mainly reflected in two aspects. On the one hand, the innovation principle of hardware enterprises will never change, which is mainly reflected in products and technology. Innovation has always been the eternal theme of China's hardware companies from beginning to end. At the beginning of China's reform and opening up, the five high guidelines for action were determined, namely, the introduction of high-precision equipment, high-tech, high-level talents, setting high standards, producing high quality products, achieving high starting points, and achieving high goals.

In terms of testing equipment, Chinese hardware companies have introduced world-class and unique domestic high-precision testing equipment from abroad, and have also cooperated with the Institute of Electronics of China Institute of Metrology to develop photoelectric precision testing equipment. In addition, every year, the China Hardware Industry Association also spends a lot of energy and financial resources to track and pay attention to the latest technology and process trends in the industry. Every year, there are technological transformation projects to maintain the continuous updating and upgrading of technology. On the other hand, the principle of brand building of enterprises will never change. Brand building is a systematic project that requires long-term investment.

The change of Chinese hardware enterprises is also reflected in two aspects. On the one hand is the change of business model. Compared with the world hardware enterprises, Chinese hardware enterprises are in the stage from spontaneous operation to conscious and standardized management. This kind of consciousness has a strong combination of Chinese tradition and the West, and the whole industry is gradually moving towards the scientific stage of industry governance and marketing.

The other is the change of product structure. For a successful enterprise, it is not easy to make full use of the existing social resources to enhance its brand and expand its field. Chinese hardware companies can focus on quality at the same time, combine traditional craftsmanship with modern aesthetic and cultural orientation, integrate modern people's multi-level needs for consumer goods, continue to innovate, emphasize humanization, and develop various new products. And continuously optimize the product structure, achieve diversified development, with its own brand advantages, has achieved good results in new fields. Before, most of China's hardware companies positioned their products in the middle and high grade, in order to meet the needs of high-end consumers. Now, the national policy of automobile going to the countryside has promoted the maintenance tools to the countryside. Many hardware enterprises have launched economical products in time, so that hardware products can serve the third tier cities in the 2., which has expanded the mainland market and served the common people with "noble status".

China's hardware industry from weak to strong continuous development, whether in the face of strong foreign brands in China's increasingly strong, or in the face of the rapid rise of other countries, China's hardware industry is still standing, inherits the past and present!